Another Edition of “Missed Opportunities at Your (My) Front Door”

Posted on 22. Jul, 2010 by Andy Roussel.

It never ceases to amaze me how mail owners miss those opportunities to either make their messages more relevant to me, or to use an existing mailpiece to extend their promotional messages. This is just from yesterday’s incoming mail:

Monthly mortgage notice from the bank that holds the mortgage on the house my wife and I [...]

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