PBers at AIIM / On Demand in Philadelphia
Posted by Aneta Hall on April 21, 2010 in Events, Mail
What a great couple of weeks! I got home from National Postal Forum just long enough to do my laundry and hop on the train to join fellow PBers in Philadelphia. It’s AIIM / On Demand time!
What’s AIIM / On Demand? It’s a combination of two shows:
- AIIM Expo appeals to Chief Information Officers and Records/ Information Managers focusing on data, data capture, document & records management, enterprise and web content management, e-discovery and business process management (BPM).
- On Demand Conference is the largest digital and automated print production event in North America. Gathering printing professionals including commercial printers and in-plant printing pros to present the latest in digital printing applications, business performance improvements, digital workflow/automation and mailing/fulfillment operations.
While the number of exhibitors on the tradeshow floor is down slightly (106) compared to 2009 (118), the organizers are expecting even more attendees this year than last.

The tradeshow floor includes the biggest names in information and records management and printing industry including:
Pitney Bowes Booth

PBers who came to Philadelphia include real pros in high speed transactional printing and print stream management, mail creation and mail finishing including transpromo & USPS Intelligent Mail Barcode
Here are some conversations I overheard on the tradeshow floor:
Connect+™ Mailing Series
Output management: Production Intelligence® Software
Mail Finishing w/ FlowMaster® RS Flex inserting system
Conference Sessions
What really impressed me was the quality of presentations during the conference sessions, particularly the opening keynotes and general sessions during day one of the event which attracted very large crowds.
I attended the opening keynote from Michael Rogers, MSNBC’s “The Practical Futurist” & technology expert, interactive media pioneer, journalist, novelist and a genuinely funny guy. His presentation was chock full of predictions for what’s coming next in technology and how it will shape our lives and our jobs.

Michael Robers during the #AIIM Conference Opening Keynote
Here are four of Michael’s predictions:
- Virtualization of America including enterprise data that will go up in “the cloud” for limitless storage, easy retrieval and instant sharing. Companies that figure out the proper infrastructure methodology for making their data virtual will be clear winners in this process.
- 2. While we’ve just completed the “desktop replacement” era , the “laptop replacement” era is rapidly approaching. In the next five years we should expect a surge of devices similar to a tablet or a smart phone, but better, faster, smarter and more ubiquitous. Imagine replacing your laptop with a smart phone along with a pair of glasses that will replace a computer monitor and display a map overlay while you are trying to find your way in an unfamiliar city. That’s where we are headed. And it will be consumers, not enterprise entities who will be driving technology innovation.
- It’s not enough to have a powerful computer. Your computer will become way smarter to keep up with ever-growing user expectations. We are talking one device that gives you access to all your books, music and controls both your professional and social life seamlessly. This magical device will be smart enough to learn from your every day tasks, notice patterns and become your true virtual assistant. It will permeate itself into every part of your life without you even noticing – keeping you on schedule, informed and location-intelligent at all times.
- The need for open standards will become even more important. Proprietary standards will be replaced with open standards as necessary methods of simplifying access to data and data manipulation. Companies that cling to proprietary processes will become irrelevant.
Great job, Michael!
While I write this blog post (after the first day of the event) there is still plenty of AIIM/On Demand time left for all of us to enjoy. Hope to continue learning and catching great conversations in the sessions and on the tradeshow floor. What are your impressions of AIIM / On Demand?
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