Archive for "Mailers"

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Part I – The Multi-Channel Landscape

Posted by Bernie Gracy on February 20, 2013

Part I – The Multi-Channel Landscape

In getting ready for an intensive set of blog posts on the digital mail category – I sat down with Jay Bourland SVP/GM of Pitney Bowes Software’s Customer Management Division and got into a spirited discussion on the state of brick-and-mortar becoming click-and-mortar [...]

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An Ounce of Plan is Worth a Pound of Cure

Posted by Raymond Umerley on February 13, 2013

An Ounce of Plan is Worth a Pound of Cure

As data-centric businesses and technology solutions continue to transform our enterprise, data protection becomes a business imperative. Companies need to protect the data that drives their business and also be entrusted by their customers and consumers to obtain, store, and use that information securely.

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Creating Integrated Mail Systems: Technology with a Personal Touch

Posted by Chuck Cordray on June 06, 2012

Production mail managers are being pulled in all directions. They need to figure out a way to deliver mail to customers through their preferred channels and boost efficiency and save money. Of the three, meeting the needs of customers can be the most challenging – and baffling.
We’ve seen more than a few cases where customers [...]

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Thunder from Down Under!

Posted by Chuck Cordray on April 04, 2012

After a months-long due diligence process, we’re absolutely thrilled that Australia Post has selected the Volly™ secure digital delivery system as the technology backbone for the new digital mailbox service that will roll out to all Australians later this year.
You can read all about it in our press release.
It’s big news, and not just because [...]

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Shifting the View to 3D: The Future of Customer Communications

Posted by Chuck Cordray on December 12, 2011

It’s hard to ignore the changes taking place in the communications environment. Today consumers receive and send messages via a whole new set of tools. Consumers can surf the web on the road, use apps to make their lives easier, and the choice of devices – from mobile to tablet – is endless. As businesses [...]

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Multichannel Communications at Broadridge

Posted by Guest Blogger Robert Krugman on April 27, 2011

Over the past 15 years, we have all witnessed the amazing growth of digital technologies and its effect on our lives. Surprisingly absent from this revolution has been the way we receive mail from the companies we have relationships with. While e-mail has had some limited success, as a whole, the method by which consumers [...]

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The Digital Leap of Faith

Posted by Kemal Carr on February 14, 2011

Madison Advisors’ tracking of customer electronic adoption indicates that conversion rates have stalled out. Currently the aggregate rate hovers in the low double digit percentages depending on industry and document type. Yup, that’s right, all the free Wi-Fi hot spots, iPads, smart phones, Prius raffles, tree give a-ways, and one time discounts in the last [...]

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Don’t Drive By Looking Into the Rear View Mirror

Posted by Kevin Klein on February 07, 2011

In my role as a consultant, I have had the opportunity to sit with executives who are responsible for the document factory within their organizations and understand their business needs and strategies. Something amazing is happening: these executives are increasingly thinking out of the traditional box, going way beyond “I have to meet my [...]

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The Tipping Point

Posted by Bernie Gracy on January 19, 2011

“The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire.”

- Malcolm Gladwell (The Tipping Point)

About 10 years ago, Malcolm Gladwell published his thesis that ideas “spread just like viruses do.” The Tipping Point is predicated on people, content (the idea), and context (situational environment). Last week, Pat McGrew tweeted that 300K Finnish Itella NetPosti users can now use their iPhone, iPad & Android to get access to invoices, payslips, and letters. On Friday, Norway Post announced that Norway Post is to launch a digital mail system, allowing customers to choose to receive mail in a digital mailbox as well as physically — with that digital mailbox based on a person’s street address and national ID number.

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This Volly Could Be THE Game Changer For All Players

Posted by John Schloff on January 05, 2011

Did you catch the headline in The Wall Street Journal yesterday? It was a masterpiece of simplicity: “Digital or Die.”

For the past 18 months, I have been immersed in a project to help Pitney Bowes create something completely digital, and completely new. Today, I experienced real joy as we announced this new service to the world. It’s called Volly™, and it promises to bring the real advantages of digital delivery and interaction to the medium of physical mail.

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